Privacy Policy

1. Introduction

BARCODE ("we", "us" or "our") is an Australian AI automation company providing AI agents and automation solutions to local businesses. We are committed to protecting your privacy and handling personal information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles. This Policy explains how we collect, use, disclose and protect information.

2. Information We Collect

We may collect and hold the following information:

• Business information: name, business name, phone number, email address, business type, website and preferred appointment time submitted through our booking form.
• Customer data: information you and your customers provide through the AI receptionist, website chatbot, forms, SMS and email campaigns (such as name, contact details and enquiry details).
• Usage data: information about how the Service is used, including call logs, chat transcripts, booking records and campaign performance.
• Technical data: device, browser and interaction data collected automatically when you use our website.

3. How We Use Your Information

We use personal information to:

• Provide, operate and maintain the BARCODE AI Agents platform.
• Respond to enquiries, bookings and support requests.
• Deliver AI receptionist, chatbot, follow-up and reputation services.
• Send appointment reminders, follow-ups and review requests on your behalf.
• Process payments and manage your account.
• Improve and develop our services, AI models and customer experience.
• Comply with our legal and regulatory obligations.

4. How We Disclose Information

We may disclose information to trusted third-party service providers that help us deliver the Service, such as telephony providers, calendar and booking systems, SMS and email gateways, payment processors, and advertising platforms. These providers are engaged under appropriate confidentiality and data-protection terms. We may also disclose information where required by law or to protect our rights.

5. Your Customers' Information

When you use BARCODE to capture or contact your customers, you are responsible for ensuring you have the necessary consents and authority to collect and use their personal information, including under the Spam Act 2003 (Cth) and the Privacy Act. We act as your service provider and handle customer data in accordance with your instructions and this Policy.

6. Storage & Security

We take reasonable technical and organisational measures to protect personal information from unauthorised access, loss, misuse or disclosure. Data may be stored and processed in Australia or in secure cloud environments. However, no method of transmission or storage over the internet is completely secure, and we cannot guarantee absolute security.

7. Retention of Information

We retain personal information only for as long as necessary to fulfil the purposes outlined in this Policy, to comply with legal obligations, resolve disputes and enforce our agreements. When information is no longer needed, we delete or de-identify it where reasonably practicable.

8. Your Rights & Access

You may request access to, or correction of, the personal information we hold about you. You may also request that we update or delete your information, subject to legal and contractual requirements. To make a request, contact us using the details below.

9. Marketing Communications

With your consent, we may send you marketing communications about our services. You can opt out at any time by following the unsubscribe link in our emails, replying STOP to SMS messages, or contacting us directly.

10. Cookies & Tracking

Our website may use cookies and similar technologies to improve your experience and analyse usage. You can control cookies through your browser settings. Disabling cookies may affect some features of the website.

11. International Transfers

As some of our service providers operate overseas, personal information may be transferred outside Australia. Where this occurs, we take reasonable steps to ensure the information is handled in accordance with this Policy and applicable Australian privacy laws.

12. Children's Privacy

The Service is intended for businesses and is not directed to individuals under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can remove it.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and revise the "last updated" date. We encourage you to review this page periodically.

14. Contact Us

If you have any questions about this Privacy Policy or wish to make a privacy request, please contact us at support@barcode.com.au.